Meet the Women Behind the Fire
Amina Abrahams – Founder, Matriarch & Culinary Trailblazer
In 2006, after facing divorce and retrenchment, Amina didn’t crumble—she created. With nothing but determination and a small home kitchen, she stirred her way to South Africa’s biggest shelves.
Amina’s leadership is pure alchemy. She builds people as fiercely as she builds flavour. Her team of 25 staff includes young learners through FoodBev Seta programs—proving that true leaders don’t just rise… they lift.
Faatimah Nordien – Director, Innovator & Next-Gen Boss
Carrying her mother’s torch while sparking her own fire, Faatimah is the force driving Exotic Taste’s sales, marketing, and global expansion. With her at the helm, this mother-daughter empire isn’t just selling products—it’ s selling purpose. From the UK to the Gulf, they’re showing the world that halal, woman-powered brands belong on every shelf.
